In my previous blogpost, you got a brief introduction to the new calculated metric interface and some of the basic capabilities. As described, the update also came with some more advanced mathematics functions and logic, that analysts can apply to deliver better data. To illustrate how to use some of those new capabilities, let’s start by looking at something as simple as a bounce rate metric. A metric we use when looking at for example marketing performance and landing page optimization. Adobe Analytics already have a bounce rate metric. Try run the entry page report, and apply the bounce rate…